KNOWN by Mark Schaefer, framework 10 of 19
Responding to negative comments
A four step way to defuse criticism.
Mark Schaefer's framework, from KNOWN, pp. 84 to 105.
- Acknowledge
Thank them for their dissenting view.
- Apologise if warranted
Apologise, even when it is not clearly warranted.
- Resolve or move offline
Fix a simple misunderstanding or take it to a call or email.
- Abandon and block
If it persists after kindness, drop the issue and block unprofessional people.
From chapter: CHAPTER 6 Step Three: Finding Your Fuel, pp. 84–105
More from this book
All 19 frameworks-
Framework 11 · Lead generation Four phases of passive audience connection How people move from discovering you to advocating for you.
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Framework 12 · Lead generation Active audience building Three ways to build the connection actively.
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Framework 13 · Storytelling Writing a book Schaefer's process for finishing a book.
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Framework 14 · Lead generation Structuring a first speech Tamsen Webster's five sentences that give a talk its structure.
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Framework 15 · Life and thinking Starting a speaking career Steps to build speaking momentum.
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Framework 16 · Personal brand Four measures of momentum Ways to tell whether you are trending up when thought leadership is soft.