Skip to content

Bookshelf · $100M Leads

$100M Leads by Alex Hormozi, framework 13 of 46

Lists, steps and stories

Three ways to embed questions that retain attention.

Alex Hormozi's framework, from $100M Leads, pp. 109 to 131.

Lists
Themed items with the count in the headline.
Steps
Actions in a set order with an explicit reward.
Stories
Events with a lesson, real or imaginary.

From chapter: #2 Post Free Content Part I, pp. 109–131

More from this book

All 46 frameworks

Framework 14 · Lead generation Give : ask ratio How often to give value against how often to ask.
Framework 15 · Lead generation Depth then width Scaling a warm audience one platform at a time.
Framework 16 · Content and packaging Width then depth Scaling by getting on every platform first.
Framework 17 · Offers and pricing Integrated and intermittent offers Two ways to weave promotions into content.
Framework 18 · Lead generation Three problems strangers create The order in which to solve cold outreach.
Framework 19 · Lead generation Building a list Three ways to source a targeted lead list, from easiest to hardest.

Back to the bookshelf