Give : ask ratio

How often to give value against how often to ask.

Alex Hormozi's framework, from $100M Leads, pp. 132 to 153.

Give
Reward the audience with value many times in a row.
Ask
Make an offer after a valuable moment or occasionally in a separate post.
Give until they ask
Let the audience come to you; give in public and ask in private.

From chapter: #2 Post Free Content Part II, pp. 132–153

More from this book