$100M Leads by Alex Hormozi, framework 34 of 46
3Ds of training
A method to turn employees into lead getters.
Alex Hormozi's framework, from $100M Leads, pp. 290 to 307.
- Document
Write the checklist exactly as you do the job, and test that you can follow it for an A+ result.
- Demonstrate
Walk them through the checklist and fix it where they get confused.
- Duplicate
They do it while you watch, and you fix the checklist until the result matches.
From chapter: #2 Employees, pp. 290–307
More from this book
All 46 frameworks-
Framework 35 · Lead generation Cost per engaged lead from payroll How to work out returns from lead-getting employees.
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Framework 36 · Hiring and teams Agency agreement Terms for using an agency to learn a skill instead of depending on it.
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Framework 37 · Hiring and teams Next steps for using agencies A six step sequence.
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Framework 38 · Lead generation Build an affiliate army in six steps A method to recruit and keep affiliates who get you leads.
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Framework 39 · Offers and pricing Whisper, tease, shout A launch sequence that builds curiosity then urgency.
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Framework 40 · Lead generation Three integration strategies Ways to make affiliates a long term source of leads.