Bookshelf · Wealthy and Well-Known
Wealthy and Well-Known by Rory Vaden and AJ Vaden, framework 2 of 9
Sheahan's Wall
Break through the barrier between Unknown and Well-known with one focus hit repeatedly.
Rory Vaden and AJ Vaden's framework, from Wealthy and Well-Known, pp. 13 to 81.
- Narrow
One topic, one audience, one platform, one business model.
- Repeat
Keep hitting the same spot until the wall cracks.
- Expand
Add other things only after you break through.
From chapter: Part 1: Personal Brand Principles, pp. 13–81
More from this book
All 9 frameworks-
Framework 3 · Personal brand The Brand DNA Helix and Brand Positioning Statement Six questions that yield five positioning components.
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Framework 4 · Money and finance D.A.R.E.S. and the Primary Business Model Choose one revenue stream and test it for a scalable long-term model.
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Framework 5 · Offers and pricing Fractal Math and the Services Spectrum Grow by serving existing customers deeper.
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Framework 6 · Content and packaging The Five Title Tests Test titles and headlines before you publish.
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Framework 7 · Lead generation Expert Bio and the Fast 50 referral process Win the first five customers through trust and referrals.
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Framework 8 · Lead generation The Content Diamond One weekly anchor video turned into a whole content calendar.