Skip to content

Bookshelf · Wealthy and Well-Known

Wealthy and Well-Known by Rory Vaden and AJ Vaden, framework 1 of 9

The Reputation Formula

Reputation equals Results x Reach.

Rory Vaden and AJ Vaden's framework, from Wealthy and Well-Known, pp. 13 to 81.

Results
What you have done.
Reach
How many people know it.
Reputation
The product of the two.

From chapter: Part 1: Personal Brand Principles, pp. 13–81

More from this book

All 9 frameworks

Framework 2 · Lead generation Sheahan's Wall Break through the barrier between Unknown and Well-known with one focus hit repeatedly.
Framework 3 · Personal brand The Brand DNA Helix and Brand Positioning Statement Six questions that yield five positioning components.
Framework 4 · Money and finance D.A.R.E.S. and the Primary Business Model Choose one revenue stream and test it for a scalable long-term model.
$Fractal Math and the Services Spectrum, the still$ $Fractal Math and the Services Spectrum, the still$
Framework 5 · Offers and pricing Fractal Math and the Services Spectrum Grow by serving existing customers deeper.
Framework 6 · Content and packaging The Five Title Tests Test titles and headlines before you publish.
Framework 7 · Lead generation Expert Bio and the Fast 50 referral process Win the first five customers through trust and referrals.

Back to the bookshelf