Bookshelf · Gym Launch Secrets
Gym Launch Secrets by Alex Hormozi, framework 33 of 33
Stacking ancillary value from one internal play
How a single $99 play grows.
Alex Hormozi's framework, from Gym Launch Secrets, pp. 359 to 430.
- Large group service
100% take rate at $99.
- Supplements
90% take a $167 bundle for $150 added ticket value.
- Semi-private
25% take a $550 program for $137 added value in month one.
From chapter: Chapter 26, Sprinkles:, pp. 359–430
More from this book
All 33 frameworks-
Framework 1 · Money and finance The only 3 ways to grow your business The three growth paths every gym profit lever pulls on.
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Framework 2 · Exits Fixing the broken acquisition model The four steps that replace the Sell Your Soul model.
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Framework 3 · Lead generation Irresistible offer checklist Eight levers that make the offer convert prospects into buyers.
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Framework 4 · Paid ads Client-financed acquisition A loop that turns ad spend into profit within days.
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Framework 5 · Lead generation Lead-Gen Scrambler Lists of ad parts to mix into endless new ads.
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Framework 6 · Personal brand Twelve copy commandments The checklist applied to every ad Gym Launch writes.