Trial Closes and 16 Mini Closes

Gets the audience saying yes throughout and handles hesitation in the Stack.

Russell Brunson's framework, from Expert Secrets, pp. 240 to 347.

Use trial closes
Ask frequent yes questions, especially right after a case study.
Pick mini closes
Choose from sixteen, such as money is good, disposable income and money replenishes.
Create your own
Turn an unused story from your inventory into a close, such as Investing vs. Buying.

From chapter: SECTION THREE: “10X Secrets”: One-to-Many Selling, pp. 240–347

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