Expert Secrets by Russell Brunson, framework 26 of 28
The Perfect Webinar Shortcut
A way to make a Perfect Webinar in 15 minutes and deliver it live on social.
Russell Brunson's framework, from Expert Secrets, pp. 348 to 404.
- Name the new opportunity
Decide what you are offering.
- Write the special offer
Sketch the Stack on a whiteboard.
- Choose the Big Domino
Pick the one belief.
- Choose the origin story
Pick the story that tests the domino.
- Write three frameworks and false beliefs
Cover vehicle, internal and external beliefs.
- Go live and close
Present on Facebook Live or similar, then run the Stack and close.
From chapter: SECTION FOUR: Becoming Your Dream Customer’s Guide, pp. 348–404
More from this book
All 28 frameworks-
Framework 27 · Lead generation The 5-Minute Perfect Webinar A short Perfect Webinar for ads, landing pages and low-priced products.
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Framework 28 · Lead generation Plugging Expert Secrets into the Value Ladder Shows where each epiphany element belongs in each funnel type.
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Framework 1 · Lead generation The Five Phases to Become an Expert Takes you from a spark of interest to leading others, so you can find your voice and build a tribe.
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Framework 2 · Lead generation Finding Your Voice Six steps for becoming the leader your tribe needs.
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Framework 3 · Life and thinking Building Your Own Framework How to turn what you have learned into a proprietary method.
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Framework 4 · Storytelling The Framework for Teaching Frameworks Makes sure people listen to and remember a framework.