$100M Leads by Alex Hormozi, framework 28 of 46
Rule of 100
A commitment to volume across the core four.
Alex Hormozi's framework, from $100M Leads, pp. 235 to 259.
- Warm reach outs
100 reach outs per day.
- Post content
100 minutes per day and at least one release per day.
- Cold reach outs
100 reach outs per day, using automation.
- Paid ads
100 minutes per day making ads, and 100 days of running them.
From chapter: Core Four On Steroids: More Better New, pp. 235–259
More from this book
All 46 frameworks-
Framework 29 · Content and packaging Weekly testing schedule How Hormozi runs tests in every company.
-
Framework 30 · Lead generation Six ways to get referrals by giving more value Build goodwill by mapping the parts of an ad to the customer experience.
-
Framework 31 · Lead generation Seven ways to ask for referrals Combinations of incentive, form and timing that worked best for Hormozi.
-
Framework 32 · Offers and pricing Six-step method to get people better results How to raise average customer outcomes.
-
Framework 33 · Paid ads Internal core four Using the core four to get employees instead of customers.
-
Framework 34 · Lead generation 3Ds of training A method to turn employees into lead getters.