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$100M Leads by Alex Hormozi, framework 28 of 46

Rule of 100

A commitment to volume across the core four.

Alex Hormozi's framework, from $100M Leads, pp. 235 to 259.

  1. Warm reach outs

    100 reach outs per day.

  2. Post content

    100 minutes per day and at least one release per day.

  3. Cold reach outs

    100 reach outs per day, using automation.

  4. Paid ads

    100 minutes per day making ads, and 100 days of running them.

From chapter: Core Four On Steroids: More Better New, pp. 235–259

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