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Good to Great by Jim Collins, framework 6 of 15

The Stockdale Paradox

A two-sided psychology for facing hard times.

Jim Collins's framework, from Good to Great, pp. 74 to 99.

  1. Keep unwavering faith

    Retain faith that you can and will prevail in the end.

  2. Confront the brutal facts

    At the same time, face the most brutal facts of your current reality.

From chapter: Chapter 4 - Confront The Brutal Facts (Yet Never Lose Faith), pp. 74–99

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