YouTube content strategist in London

What has Tom made in London?

SNEAKING Into KSI's Boxing Match. Niko Omilana hid inside a seven-foot Prime bottle and walked KSI to the ring at The O2 Arena in London, on 27 August 2022. 29,996,382 views. New Waves, Who Dis? made it.
TheBurntChip. Highlights of the 27 videos Tom made with the channel include trapping YouTubers in a London townhouse for 50 hours in total darkness.
EE x England with Ollie Ball. Ollie Ball filmed from EE's box at Wembley Stadium, and with the England squad, for EE.
Rebel FC. A feature-length documentary about the Wembley Cup, made with Calfreezy.

Which London companies has Tom worked at?

Company	What it is	Tom's role
38 Entertainment Group	A London esports and entertainment company, owner of Ellevens Esports and Combat Gaming	Head of Creative, Feb 2020 to Jun 2021
NewGen, formerly Kairos Media	A London gaming and influencer marketing agency	Account Manager and Project Lead, XBOX and LG, Jul to Nov 2020
Swift Media	A London talent management company for content creators	Head of Talent Management, Nov 2023 to Jul 2024
Campus Society & Tyro Magazine	A London student networking app and its student magazine	Social & Content Lead, Nov 2016 to Sep 2018
Social Media Week London	The London edition of Social Media Week	Communications Manager, Jul to Oct 2015, aged 19
Ravensbourne University London	The VRUK Festival	Social Media Manager, VRUK Festival, Jan to Feb 2016

Which London creators has Tom worked with?

Niko Omilana, Calfreezy, AnEsonGib and NDL, through New Waves, Who Dis?, which also did videography for the Sidemen. All five are London based.

Niko Omilana: the KKK prank, the Prime bottle walkout and The Biggest Menace.
I Pranked America's Most Racist Man: 47,563,094 views, produced end to end by Tom.
The Biggest Menace: 78,000,000 views across seven episodes and the trailer.

Where has the London work been covered?

BBC Sport covered Combat Corona, at 38 Entertainment Group.
LADbible and Dexerto covered the Prime bottle walkout.
New Digital Age interviewed Tom on 13 October 2026, on creators as the new media companies.

How do you work with Tom from London?

The Power hour session runs on video, so it works wherever you are. Tom's talks and webinars run on UK time; the next ones are on the speaking page.

Power hour session, £600. 60 minute video call. The fundamentals, applied to you. What to make, for whom and in which format.
The three month sprint, by application (2 spots left). 6 fortnightly 60 minute calls. A seat in your team. The 3 month plan. Fortnightly accountability.
Fractional Head of Content, £3,000 to £7,500 a month, 6 month minimum, then monthly (1 spot left). Fractional head of content, or fractional COO, for creator and founder-led businesses. I run your content function end to end. Strategy, cadence, team, hiring, tooling and reporting. A senior seat in the business for the cost of a fraction of a full time hire. Worldwide and remote.

Questions

Is Tom Sharman based in London?

Tom is UK based. His London work includes roles at 38 Entertainment Group, NewGen, Swift Media and Campus Society, and shoots such as Niko Omilana's Prime bottle walkout at The O2.

Which London YouTubers has Tom worked with?

Niko Omilana, Calfreezy, AnEsonGib and NDL through New Waves, Who Dis?, which also did videography for the Sidemen.

How much does a YouTube strategist in London cost?

Tom's Power hour session is £600 for 60 minutes on video. The three month sprint is by application. The Fractional Head of Content role is £3,000 to £7,500 a month.