The first strategic planning meeting

A whole-team session to define what the organisation wants to embody.

Will Guidara's framework, from Unreasonable Hospitality, pp. 90 to 99.

Close the business for the day
Make the time unreasonable enough to signal it matters.
Invite everyone
Include dishwashers, prep cooks and assistant servers as well as managers.
Pose one question
Ask what do we want to embody, then step out of the way.
Break into small groups
Give each group a notebook and have the managers keep out of it, doing a role swap with sandwiches.
Present and converge
Each group presents and the common words become the list, such as education, passion, excellence and hospitality.

From chapter: Chapter 9: Working with Purpose, on Purpose, pp. 90–99

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