One to Many by Jason Fladlien, framework 4 of 8
Context, vision, commitment, strategy
The method for expanding each step of the content.
Jason Fladlien's framework, from One to Many, pp. 94 to 135.
- Context
Why the step matters and what is involved.
- Vision
A slice of life or micro-story of success.
- Strategy
Steps within the step, or criteria.
- Commitment
A yes that they will do it.
From chapter: 7. Context, Vision, Commitment, Strategy, pp. 94–135
More from this book
All 8 frameworks-
Framework 5 · Life and thinking One, two, three commitment formula Scripting commitments that build to a big yes.
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Framework 6 · Sales and negotiation Transition formula Three beats from content into pitch.
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Framework 7 · Offers and pricing Close formula The order of elements in the pitch.
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Framework 8 · Lead generation Webinar funnel pages The four pages around the live event.
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Framework 1 · Lead generation The four-section webinar framework The skeleton behind almost every webinar Fladlien builds.
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Framework 2 · Lead generation Five introduction objectives What the first minutes of a webinar must do.