The news funnel

Shows how the media filters reality down to what the public sees.

Ryan Holiday's framework, from Trust Me, I'm Lying, pp. 126 to 231.

All that happens
Everything that occurs.
All that is known by the media
The slice that reaches reporters.
All that is newsworthy
The slice that departs from routine and will make people talk.
All that is published as news
The slice an outlet decides to run.
All that spreads
The slice the public actually sees.

From chapter: Book Two: The Monster Attacks: What Blogs Mean, pp. 126–231

More from this book