---
title: "#ad decided to cop some more heat today from @weekdayofficial with @studentbeans 🔥 #weekday #ukfashion…"
description: "#ad decided to cop some more heat today from @weekdayofficial with @studentbeans 🔥 #weekday #ukfashion…, on Culture Force. 767,600 views."
canonical: https://tomsharman.com/videos/7054147366034754822/
updated: 2026-10-25
---

# #ad decided to cop some more heat today from @weekdayofficial with @studentbeans 🔥 #weekday #ukfashion…

- Channel: Culture Force
- Made for: New Waves, Who Dis?
- Published: 2022-01-17
- Views: 767,600 (YouTube, read 2026-10-25; added by hand, not in the tracker)
- Watch: https://www.tiktok.com/@cultureforce/video/7054147366034754822 (no longer public)
- Form: short

## What did Tom do on this video?

- **Talent supplied.** Tom sourced, represented or booked one or more of the people appearing in the video.
- **Commercial and sponsorship.** Tom brought in, negotiated or ran the commercial deal that paid for the video or that appears inside it.

**New Waves, Who Dis?** Co-Founder and Head of Talent Management. Ran all four lanes: creative and format development, production and delivery, commercial, and talent management.

Era: Co-Founder and Head of Talent Management, New Waves, Who Dis?, Jun 2021 to Nov 2023.