---
title: "Media kit"
description: "Tom Sharman's media kit: bios, numbers, case studies, talks, press, images and logos."
canonical: https://tomsharman.com/media-kit/
updated: 2026-10-25
---

# Tom Sharman, media kit

> Founder, The Content Operators. The operator behind top 1% creators. Twelve years in the creator economy. 2 billion views.

## The numbers

- Sam Stoffel, 0 to 500,000 followers in 10 months.
- 47,563,094 views on one Niko Omilana video, I Pranked America's Most Racist Man.
- 134,562,641 views across Niko Omilana's 7 videos.
- 1,753 videos in the library.
- 5,564 Instagram followers, @tomsharman, 25 October 2026.

## Bios

### Short

Tom Sharman has worked with Top 1% creators taking them from solo operators into media businesses. He has built the strategy, systems and teams behind the likes of Niko Omilana, TheBurntChip and taken entrepreneur Sam Stoffel from 0 to 500,000 followers in 10 months. His work has produced 2B+ views. Available for consultancy, strategy and fractional Head of Content roles.

### Medium

Tom Sharman is the operator behind some of the UK's biggest creators. He co-founded New Waves, Who Dis?, where he ran production for Niko Omilana, built the strategy, systems and teams behind TheBurntChip, and took entrepreneur Sam Stoffel from 0 to 500,000 followers in 10 months. He's been Head of Content for Secret Leaders, Stoffel Media Group and Heath Media, and his work has produced over 2 billion views. These days he runs his own business, The Content Operators, a consultancy and agency that works with creators, entrepreneurs and brands to help them level up. He talks about building a personal brand, working with the biggest YouTubers in the world, and the systems behind the top 1%.

### Long

Tom Sharman has spent twelve years working behind the camera in the creator economy. He's the person top creators bring in when they're ready to stop being a solo operator and start running a media business.

He co-founded New Waves, Who Dis?, where he ran production for Niko Omilana, including a single video at 47,563,094 views. He built the strategy, systems and teams behind TheBurntChip, and took entrepreneur Sam Stoffel from 0 to 500,000 followers in 10 months by rehiring the whole team, finding three formats and building a system that published three times a day. He's been Head of Content for the Secret Leaders podcast, Stoffel Media Group and Heath Media. Before that he co-founded Clash of Creators, a creator charity football event that raised £12,754 for Mind, and worked as YouTube Manager for Katie Price. His work has produced over 2 billion views.

Now he runs his own business, The Content Operators, a consultancy and agency that works with creators, entrepreneurs and brands to help them level up, and he hosts a regular content webinar for HelpBnk.

On stage he covers three things: building a personal brand from zero, what it's really like working with the biggest YouTubers in the world, and the systems that let anyone think, feel and act like the top 1% of creators. Expect real numbers and real stories from the edit suite.

## Talks

Topics: Building a personal brand from zero; Working with the biggest YouTubers in the world; The systems to think, feel and act like the top 1% of creators.

- **The person behind the creator: what the top 1% hire, and in what order.** Every big creator reaches the point where they stop being the whole business. Tom has held that seat for Niko Omilana, TheBurntChip, Sam Stoffel and Secret Leaders, and this talk goes through who they hire, when, and what each person actually owns. Founders and creators leave with the first three hires that move them from solo operator to media business.
- **Think, feel and act like the top 1%: the system behind the biggest creators.** The top 1% don't post more. They run a system: formats that repeat, a cadence the team can hold, and a feedback loop that tells them what to kill. Tom breaks down the operating system he builds for clients (short form first, LinkedIn only gets proven winners, YouTube last) so the 99% can run the same thing with a smaller team.
- **Nobody cares about your story: building a personal brand from zero.** People online are selfish, so lead with what they get. Using the Sam Stoffel rebuild (zero to 500,000 followers in 10 months), Tom shows how to find the unrepeatable thing in a founder's history, give it a mission and an enemy, and turn it into formats people come back for. Practical for founders who hate the idea of "doing content".
- **Inside the biggest channels in Britain: what working with top YouTubers actually teaches you.** Stories and lessons from the production side of Niko Omilana's channel (one video at 47,563,094 views), TheBurntChip (27 videos, 52,004,088 views) and Clash of Creators. It covers what gets cut, why most ideas die in the edit, and what an entertainment channel can teach a founder about attention. Good as a fireside or panel slot.
- **Formats beat one-off videos.** One-off videos are a lottery. Repeatable formats are a business. Tom explains how he found three formats for Sam Stoffel that outlived Sam's time at the company, and how to test hooks and formats without wasting a production budget. Fits YouTube, podcast and TV meets creator stages.
- **Signals before numbers: the first 90 days of a founder's content.** Most founders quit at month three, right before it works. Tom covers what to watch instead of view counts (average views going up, outliers, DMs, named viewers) and the two formats he never puts up for testing. It's a talk for business owners deciding whether content is worth the investment.

## Downloads

- [The kit as a PDF](https://tomsharman.com/downloads/tom-sharman-media-kit.pdf)
- [Every image and logo, zipped](https://tomsharman.com/media-kit/tom-sharman-media-kit.zip)
- [tom sharman portrait 2026](https://tomsharman.com/img/press-kit/tom-sharman-portrait-2026.png), 3,375 by 4,219
- [tom sharman square 2026](https://tomsharman.com/img/press-kit/tom-sharman-square-2026.png), 1,920 by 1,920
- [The Content Operators, stacked](https://tomsharman.com/brand/tco-logo-stacked-white.svg), 3,637 by 2,235
- [The Content Operators, one line](https://tomsharman.com/brand/tco-logo-oneline-white.svg), 8,369 by 1,304

## Contact

contact@tomsharman.com
