---
title: "Niko Omilana"
description: "Tom was Niko Omilana's production partner from January 2022 to September 2023, through New Waves, Who Dis?, the company he co-founded. That run included the KKK prank, the Prime bottle walkout and The Biggest Menace."
canonical: https://tomsharman.com/case-studies/niko-omilana/
updated: 2026-10-25
---

# Niko Omilana

> Tom was Niko Omilana's production partner from January 2022 to September 2023, through New Waves, Who Dis?, the company he co-founded. That run included the KKK prank, the Prime bottle walkout and The Biggest Menace.

## At a glance

- Client: Niko Omilana
- Tom's role: Production partner to Niko Omilana, Jan 2022 to Sept 2023. Co-Founder and Head of Talent Management, New Waves, Who Dis?
- Years: 2022 to 2023
- Platforms: YouTube

## In short

- Tom worked with Niko Omilana through New Waves, Who Dis?, the company he co-founded. [site data: career newwaves]
- 7 videos on Niko's channel sit in Tom's record, with 134,562,641 views. [site data: channels Niko Omilana]
- He produced I Pranked America's Most Racist Man end to end, the most watched video in Tom's record. [case: kkk-video]
- He produced The Biggest Menace with JiDion, seven episodes and a trailer. [case: the-biggest-menace]

Each piece of work has its own case study below.

## The numbers

- 18,804,940: followers across Niko's platforms (Verified)
- 134,562,641: views across the 7 Niko Omilana videos Tom worked on (Verified)
- 47,563,094: views on I Pranked America's Most Racist Man (Verified)
- 78,000,000: views across The Biggest Menace, seven episodes and the trailer (Verified)

## Key videos

- [I Pranked America's Most Racist Man](https://tomsharman.com/videos/umNjlp2LObM/index.md): 47,563,094 views, 13 May 2022
- [SNEAKING Into KSI's Boxing Match (In the ring)](https://tomsharman.com/videos/VeYRaOV0I_Y/index.md): 29,996,382 views, 5 September 2022
- [We Ruined An Award Show](https://tomsharman.com/videos/ibgKs-DJzog/index.md): 16,577,449 views, 16 April 2023
- [We Pranked The Mona Lisa](https://tomsharman.com/videos/GtXoxMyQ3VM/index.md): 12,871,607 views, 26 March 2023
- [Being 100% Honest At Job Interviews PRANK](https://tomsharman.com/videos/PZSH0ZGJhjU/index.md): 10,240,048 views, 29 January 2022
- [I Got Attacked By A Heavyweight Boxer](https://tomsharman.com/videos/brsmungVdYc/index.md): 9,178,018 views, 29 March 2023

## Links

### Press

- [The Independent: YouTuber pranks KKK leader into saying 'BLM' during fake BBC interview](https://www.independent.co.uk/tv/culture/kkk-leader-youtube-prank-niko-omilana-b2080008.html)
- [Indy100: KKK leader pranked into giving a 'BBC' interview by YouTuber Niko Omilana](https://www.indy100.com/viral/kkk-youtube-prank-niko-omilana)
- [Arkansas Times: British comic punks KKK leader in Arkansas](https://arktimes.com/arkansas-blog/2022/05/16/british-comic-punks-kkk-leader-in-arkansas)
- [WalesOnline: America's 'most racist man' has a Welsh flag at his church](https://www.walesonline.co.uk/news/wales-news/niko-omilana-kkk-youtube-video-23969131)
- [Dexerto: How to watch JiDion and Niko's 'The Biggest Menace' YouTube series](https://www.dexerto.com/entertainment/how-to-watch-jidion-and-nikos-the-biggest-menace-youtube-series-2093799/)
- [In The Know by Yahoo: YouTuber spends night in French jail after hanging fake portrait next to the 'Mona Lisa' for a prank](https://www.yahoo.com/lifestyle/youtuber-spends-night-in-french-jail-after-hanging-fake-portrait-next-to-the-mona-lisa-for-a-prank-were-witnessing-history-185208622.html)


## Read next

- https://tomsharman.com/case-studies/new-waves-who-dis/
- https://tomsharman.com/videos/?creator=Niko%20Omilana