---
title: "JiDion"
description: "American YouTuber who moved from prank and challenge videos into sting style content."
canonical: https://tomsharman.com/case-studies/jidion/
updated: 2026-10-25
---

# JiDion

American YouTuber who moved from prank and challenge videos into sting style content.

- Followers: 14,080,000 (YouTube JiDion 8,510,000, 25 October 2026; YouTube JiDionPremium 5,570,000, 25 October 2026)
- Videos Tom worked on, in the production tracker: 4
- Views on those videos: 31,176,699 (Verified, production tracker)

## What did Tom do?

- **Produced.** Tom owned the production of the video itself, or the format it belongs to, end to end. Commissioning, shoot, edit, packaging and release.
- **Format and strategy.** Tom created or ran the format, the channel strategy or the upload plan the video sits inside, whether or not he was on the shoot.
- **Talent supplied.** Tom sourced, represented or booked one or more of the people appearing in the video.

**Co-Founder and Head of Talent Management, New Waves, Who Dis?, Jun 2021 to Nov 2023.** All four lanes of the business: creative and format development, production and delivery, commercial and client acquisition, and talent management. Produced The Biggest Menace. Produced the KKK prank video end to end and owned its packaging and release. Represented Ollie Ball, Jacob Pasquill and Culture Force directly as agent.

## The videos

- [White is Right...](https://tomsharman.com/videos/I2T5pPVJloA/index.md): 11,831,218 views, JiDion
- [We Pranked A Professional Golf Tournament!](https://tomsharman.com/videos/r1peecoPudI/index.md): 8,943,301 views, JiDion
- [Why Incest Should be Legalized!](https://tomsharman.com/videos/JMRNbsobE5M/index.md): 8,140,767 views, JiDion
- [THE BIGGEST MENACE | Official Trailer](https://tomsharman.com/videos/e5UTbwS9qcU/index.md): 2,261,413 views, JiDion

## The numbers

| Claim | Evidence | Note |
| --- | --- | --- |
| The Biggest Menace, 78,000,000 views | Verified | Seven episodes and the trailer: 78,198,860 on YouTube's public counts, read 25 Oct 2026. |

## Connected to

- Niko Omilana: collaborated on the Biggest Menace prank series in March 2023. Source: https://en.wikipedia.org/wiki/Niko_Omilana
- Sidemen: debuted at the 2023 Sidemen Charity Match for the YouTube Allstars. Source: https://en.wikipedia.org/wiki/Sidemen_Charity_Match