---
title: "Long-range planning"
description: "Process Blizzard expanded in 2013 to satisfy Activision."
canonical: https://tomsharman.com/bookshelf/play-nice/long-range-planning/
updated: 2026-11-03
---

# Long-range planning

> Process Blizzard expanded in 2013 to satisfy Activision.

Jason Schreier's framework, from Play Nice, pp. 110 to 199.

Framework 11 of 15 from [Play Nice](https://tomsharman.com/bookshelf/play-nice/index.md) by Jason Schreier. Category: Content and packaging.

## The steps

1. **Build a deck.** Each team maps three to five years of content, features and monetisation.
2. **Own it in the game team.** Planning moves from finance to the game teams.
3. **Frame it as an enabler.** Hunt's framing was that planning should enable the team and never trap it.

## Where it comes from

From chapter: PART TWO: FALL, pp. 110–199

## The animation

24 seconds, 4:5, no sound.

- MP4: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/play-nice/long-range-planning.mp4
- MP4, dark: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/play-nice/long-range-planning-dark.mp4
- Still: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/play-nice/long-range-planning.png
- Still, dark: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/play-nice/long-range-planning-dark.png