---
title: "The Four Core Stories"
description: "The four stories used to break false beliefs in a presentation."
canonical: https://tomsharman.com/bookshelf/expert-secrets/the-four-core-stories/
updated: 2026-11-03
---

# The Four Core Stories

> The four stories used to break false beliefs in a presentation.

Russell Brunson's framework, from Expert Secrets, pp. 180 to 239.

Framework 17 of 28 from [Expert Secrets](https://tomsharman.com/bookshelf/expert-secrets/index.md) by Russell Brunson. Category: Storytelling.

## The steps

1. **Origin story.** How you discovered the new opportunity.
2. **Vehicle framework story.** How you learned or earned the framework.
3. **Internal beliefs story.** Why they can do it.
4. **External beliefs story.** Why outside forces will not stop them.

## Where it comes from

From chapter: SECTION TWO: Creating Belief, pp. 180–239

## The animation

24 seconds, 4:5, no sound.

- MP4: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/expert-secrets/the-four-core-stories.mp4
- MP4, dark: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/expert-secrets/the-four-core-stories-dark.mp4
- Still: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/expert-secrets/the-four-core-stories.png
- Still, dark: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/expert-secrets/the-four-core-stories-dark.png
