---
title: "3Ds of training: Document, Demonstrate, Duplicate"
description: "Turn what you do into a checklist anyone can repeat."
canonical: https://tomsharman.com/bookshelf/100m-lost-chapters/3ds-of-training-document-demonstrate-duplicate/
updated: 2026-11-03
---

# 3Ds of training: Document, Demonstrate, Duplicate

> Turn what you do into a checklist anyone can repeat.

Alex Hormozi's framework, from $100M Lost Chapters, pp. 133 to 159.

Framework 11 of 14 from [$100M Lost Chapters](https://tomsharman.com/bookshelf/100m-lost-chapters/index.md) by Alex Hormozi. Category: Systems and operations.

## The steps

1. **Document.** Write the steps exactly as you do them and test them by following only the checklist.
2. **Demonstrate.** Walk the employee through the checklist and fix any step that confuses them.
3. **Duplicate.** Watch them do it from the checklist and fix the checklist until it works.

## Where it comes from

From chapter: Section D: Expanded Employees Chapter, pp. 133–159

## The animation

24 seconds, 4:5, no sound.

- MP4: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/100m-lost-chapters/3ds-of-training-document-demonstrate-duplicate.mp4
- MP4, dark: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/100m-lost-chapters/3ds-of-training-document-demonstrate-duplicate-dark.mp4
- Still: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/100m-lost-chapters/3ds-of-training-document-demonstrate-duplicate.png
- Still, dark: https://tomsharman-downloads-006143767029.s3.eu-north-1.amazonaws.com/downloads/bookshelf/100m-lost-chapters/3ds-of-training-document-demonstrate-duplicate-dark.png
